About

Hi, I’m Natalie

Transformation Surf Coach, Change Navigator & Creative Strategist!

Helping Companies and Individuals Riding the Waves of Change

For over 15 years, I’ve been working with companies across industries to navigate change, align their goals, and create impactful solutions. Whether coaching teams or individuals, leading workshops, or consulting on complex projects in the area of Digital Transformation, I combine a deep understanding of technology, business and personal-development with a playful, hands-on approach to problem-solving.

Surfing isn’t just a metaphor for my work — it’s a reflection of how I live and lead. Much like in surfing, transformation requires balance, the right ressources, and the courage to ride uncertainty.

What I Do

As a Transformation Consultant and Coach, I help organizations and individuals:

  • Build creative, collaborative cultures through innovative workshops and trainings.
  • Align strategies to tackle the challenges of Digital Transformation.
  • Implement impactful project management practices to deliver results.
  • Unlock personal and professional potential through 1:1 coaching sessions.

My Approach

Playfulness and creativity are at the heart of my work. Whether facilitating strategic workshops using Lego Serious Play, coaching leaders through career transitions, or guiding teams to embrace agility, I believe in fostering an open, exploratory mindset. Transformation isn’t just about technology; it’s about people, culture, and finding your unique rhythm amidst the waves of change.

My Journey

From global corporations to startups, here are a few milestones that have shaped my career:

Driving Digital Change Across Industries
Spearheaded digital transformation initiatives in hospitality, insurance, banking and tech sectors, aligning technology with business goals to achieve measurable success.

Solution Consulting & Project Lead
Led complex data migration, CRM and Marketing Technology implementation projects, ensuring seamless integration between marketing and sales systems.
Consulting around SaaS solutions in the area of Customer Experience, Business Process Automation, AI, Sales & Marketing Automation.

Innovating Through Leadership and Facilitation
Introduced innovative problem-solving approaches as a Lego Serious Play Certified Facilitator, combining play and strategy to unlock team creativity. Facilitated strategic workshops and 1:1 coaching sessions for individuals and organizations, fostering an agile & creative mindset for navigating change.

Championing Customer Experience and Marketing Excellence
Provided strategic SaaS solutions as a Senior Solution Engineer at Oracle, Pega Systems and Sprinklr, helping clients leverage cutting-edge platforms for customer engagement.

Entrepreneurial Impact
Founded BoostMyCrypto, a blockchain marketing agency, delivering tailored growth strategies for startups in a cutting-edge industry. Currently running Natalie Kirkoroglu TransformOcean Consulting, offering coaching and consulting services, and tailored workshops to empower individuals and teams.

Public Speaking and Thought Leadership
Delivered keynotes at global conferences, including AI Zurich, OMR Hamburg, and Dmexco Cologne, sharing expertise in digital transformation, AI, Innovation, Technology and Marketing trends.

Continuous Learning and Certification
Earned certifications in Change Management, Scrum, Leadership, Lego Serious Play, AI for Business and advanced Cloud technologies, ensuring a future-focused skill set.
Graduated with a Master of Science in Online Media Marketing.

Let’s Work Together

Ready to paddle out with Me? Let’s catch the next wave together!
Whether you’re navigating a complex transformation, looking for 1:1 coaching to level up, or want to bring more energy and alignment to your team, I’m here to help you find your flow.

Get in touch via LinkedIn